Post Purchase PRO - Profitable Email Marketing For Amazon Sellers
Post purchase marketing is the fastest way to gain an advantage when selling on Amazon. While most sellers ignore this channel the founders of Post Purchase PRO have fast tracked their Amazon success by creating a real relationship with customers. "Instead of treating our Amazon customers like a transaction, we develop an insanely profitable ongoing relationship with them by continuing to deliver value for them all while generating repeat purchases for our business." It's through email marketing that we've been able to add an additional 66% of revenue to our business. Email is just the beginning though, we use SMS text, direct mail, retargeting, and other channels outside of Amazon to further our growth. In this podcast, the founders Seth Stevens and Shawn Hart discuss many of the secrets to their ongoing success.
Post Purchase PRO - Profitable Email Marketing For Amazon Sellers
Post Purchase PRO Podcast - Episode Fifty Four - With Special Guest Brandon Young Founder of DataDive Tools.
Post Purchase PRO Podcast - Episode Fifty Four - With Special Guest Brandon Young Founder of DataDive Tools.
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This is the post purchase podcast back with another episode. Again, I'm one of your hosts Seth Stevens, along with my co-host, Shawn Hart and Shawn today we have a very, very special guest that we've been really excited about interviewing and digging into his story and what he's got going on for a long time. So Shawn, tell us, tell everyone who we have with us today.
So we have the one and the only, he's a legend in his own mind and he's a legend in our own time.
This is Brandon Young, a bigger seller founder and CEO of tell us what it is, Brandon.
DataDive.Tools, I keep hearing about this, man, it's ridiculous, everywhere, goads, day-to-day, day-to-day day-to-day.
To me, no, it's a, it's more of a verb, it's an action, then sets like no, this day to day we keep hearing about. It says this amazing, brilliant entrepreneur named Brandon Younger. Remember the guy related to That invited us to top golf and Vegas.
I'm like, Oh, That's what day to dive is so we can't wait to dive in today to dive right now today Branden so before we get started, tell folks who is Brandon Young and what do you stand for?
Yeah, so my wife and I started selling on Amazon in 20 15, we started our own brands. In 20 16, we had started with wholesale and some other stuff.
20 16, we took a trip to China and went to Canton Fair, and met some suppliers, and decided that we should be doing private label, because she's from China.
OK, there's better reasons to start doing private label, and we didn't really know what the **** we were doing.
We know we've kind of figured it out, we had some successes and some failures, but really early on, we started really focusing on learning from everything we were doing, and looking at the data and trying to understand it.
We didn't know PPC that, well, We didn't know the algorithm, We didn't know keywords, we didn't understand much of any of that.